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Check out LeBron’s speech to his teammates before heading out onto the court for the first game of the 2011 NBA Finals.

Episode 1: “Lion” of the all new animated series from the mind of LeBron James: “The LeBrons”

Went undefeated that week. This week is a different story as we all know. It’s cool though, you win some, you lose some.

I’ll be posting some vintage King James footage on the site now. At least once a week if I get the chance. In this game, Bron was just on fire, lighting up the Raps with 56 pts. Although they lose that game, this would be engraved in the memories of Raptors supporters. Bron made it to the playoffs for the first time in his young career that year too.

A day before the regular season & a new era in Miami Heat basketball, Nike released their 1st official Lebron James commercial. I know this will get lot of people talking. Click the link below (embed not available at the moment) to watch the masterpiece.

YouTube link (for mobile)

Dr. Dre teams up with LeBron James and comedian Affion Crockett in the commercial for Power Beats by Dr. Dre headphones from Monster.

This is a proud moment in Lebron personal life. I’m pretty sure all the daddys in the world felt the same way when to brought their kids to school for the first time. *sigh* I can’t wait…

King James Twitter

Lebron James First Miami Heat Workout with Coach Erik Spoelstra. Can’t wait for the season to start!!!

Spotted at Dime Wars

Here’s the first magazine the Heat’s trio will be featured in. SI was in Miami at the Heat 15000 + party. Watch every other sport mags follow in SI footsteps.

Sidebar: Signed Haslem, Big Z joined King James & we’re still trying to get my “main man” (a la Ahmad Rashad) Mike Miller. Things are looking good so far.

Ben Orborne says:

SLAM’s publisher and I—with the backing of the rest of our staff—have been wanting to do an issue like this (flip covers, 100 pages, with each guy getting 50, and a dope pullout poster in the middle to separate them) for a good 18 months now. But it took time to gather up the stories, build up the photo archives, and get Nike on board with some ad support. We finally got all the key commitments around late March and slotted this in to drop during the Conference Finals. Well, here we are. Trust me: if you like one or both of these players, and/or just want a keepsake of NBA basketball in 2010, you need this magazine. Look for it on newsstands everywhere next week.

You know which mag I’m copping!